Choose What Works Best for YOU (for Two!)

Michelle Boyer, Active Lynx Maternity Activewear

Michelle Boyer stands while snowshoeing in a white jacket and gray knit hat

Photo: Zack Bowen

If there's one thing I love almost as much as getting active outside, it’s sitting inside with a giant coffee, watching it snow and geeking out about start-uppy stuff with an outdoor industry entrepreneur (who also happens to be a woman)!

My guest today is Michelle Boyer, the founder and visionary behind Arctic Lynx Maternity Activewear, based in Portland, Maine.

Like many of us who become pregnant and retain some hope of getting outside once in a while in the Northeast, when Michelle transplanted to Maine from the south and found herself pregnant, she needed some appropriate clothing to keep her warm, dry and comfortable while she tried to stay active.

When the best she could find on offer were her husband’s old, ratty long undies, she did what any self-respecting woman would do - decided to take matters into her own hands and solve the problem!

Michelle’s scrappy journey from a law firm to the Outdoor Retailer show is what we’re talking about today - and how she’s evolving personally and professionally as she goes. Whether you’ve been pregnant, are thinking of it, or even just care one iota about your pelvic floor - and spoiler alert, you’d better care! - you’re going to want to listen all the way to the end of this one.

You can check out the Arctic Lynx Maternity capsule collection and accessories over at ArcticLynxMaternity.com, or @arcticlynxmaternity on Instagram, Facebook, or Pinterest

And when you're done shopping for the mom-to-be, check out some more fun links from our conversation:

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